Earning the Highway 21 Label is more than some stitches and a logo. It is a process rooted in grit and determination to be the best. At Highway 21 the essence of who we are is represented in the products we make.

Shop All Mens
Men's Helmets


Shop Helmets
Men's Tees


Shop Tees

New Optics

Protect Your Vision

Shop Optics
Man wearing glasses Sunglasses

Why Ride Highway 21?

At Highway 21 we live this brand. Our values and beliefs are represented in how we live our lives every day.

  • Handcrafted


    It’s not just one thing its everything that it takes to achieve perfection, no styling detail is too small, and no aspect of safety will be overlooked.

  • Authentic


    We search the globe for the foremost in premium materials, scrutinizing each detail for quality, strength, functionality, longevity.

  • Passion


    We pride ourselves in being enthusiasts of two wheels and will never stop turning those wheels to provide riders with new innovative technology in timeless style.

  • Determined


    Highway 21 is more than just a name or pavement that twists and rolls through the Rocky Mountains. It’s an insight into the eye of a craftsman, it’s the hard work, the sweat, and the blood that it takes to build true character.